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Scrum

An agile framework that organizes work into fixed-length sprints, typically two weeks, with defined roles, ceremonies, and artifacts. Scrum provides structure through sprint planning, daily standups, sprint reviews, and retrospectives.

Scrum prescribes a lightweight but specific process for managing complex work. The product owner prioritizes the backlog, the development team self-organizes to deliver sprint goals, and the scrum master removes impediments and facilitates ceremonies. Each sprint produces a potentially shippable increment, and the retrospective ensures the process continuously improves.

For AI-focused product teams, Scrum's fixed-length sprints can create tension with research-oriented work that resists time-boxing. Successful teams handle this by treating model development as a series of time-boxed experiments rather than open-ended research. Each sprint commits to a specific experiment: test whether fine-tuning improves accuracy by 10%, evaluate a new embedding model, or A/B test a prompt variant. Growth teams often run Scrum alongside experimentation frameworks, using sprint ceremonies to review experiment results, plan the next round of tests, and coordinate between feature development and growth optimization work.

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